Character intelligence for teams

Your team's character, on demand.

Every team assessment you have used produces a report. A report is a snapshot of a team that no longer exists by the time it is read. TeamCharacter is the living system underneath — the composite recomputes the moment the team changes, and every read is traceable to measured character.

Investor preview · reference cohort · July 2026

Team signature · computed, not written
Cohort 10
The category problem

The team grid is a snapshot. Teams are not.

Clifton Strengths has been completed by 36 million people and produces a team grid. A leader receives a readout. Someone joins six months later and nothing updates. The industry has sold the artifact and never built the system.

What the market ships

  • A report, delivered once, by a consultant.
  • Behavioural self-report — how people say they act.
  • Type labels that describe the team back to itself.
  • Retrospective. It explains what already went wrong.
  • Static. A roster change invalidates it silently.

What TeamCharacter ships

  • A workspace the leader owns and returns to.
  • Forced-choice character measurement — enacted preference under choice pressure.
  • Configurational reads. No member is ever a type, and no member is ever ranked last.
  • Predictive. It names where influence leaks and where communication will fracture before it does.
  • Living. Add or remove a member and every output recomputes in under five seconds.
How it works

Three steps, and then it keeps running.

First

Each member is measured once

132 forced-choice items, roughly 25 minutes. Within-pillar pairs, so no one can inflate a dimension by endorsing every good statement. The signature belongs to the individual permanently and travels with them to any team they join.

Then

The composite renders

Twenty-two traits and eight anchors per member compose into a team-level read across influence, communication and collaboration — plus the character substrate under all five Lencioni layers.

Continuously

The roster stays alive

Someone joins, someone leaves, someone retakes. The composite recomputes, the leader gets a plain-language note on what structurally changed, and the history compounds.

Live composite · reference cohort

This is the product, running.

Below is a ten-member leadership team rendered from a real composite fixture. Every number on every tab is computed in your browser from the underlying trait data by the same formulas the platform runs in production. Remove a member from the roster and watch the entire read change. That single behaviour is the product.

teamcharacter.io / teams / cohort-10

My team

The living roster. Toggle any member out to simulate a departure — every intelligence output on every tab recomputes immediately.

Composite current. Ten of ten signatures on file.
MemberLeadsCarries

The Influence Quotient

How much collective influence this team currently carries — the room to run, the freedom from oversight, the recognition of impact. Trust is the mechanism; influence is what teams actually want.


=
Influence addition · where it concentrates
Influence detraction · consultant view
Self-orientation is reported as a level, never as a deficit, and the carrier is never named on any leader-visible surface. Every team has self-orientation distributed somewhere; the work is making the distribution visible, not eliminating it.

Communication · Understanding → Agreement → Alignment

A pipeline, not three separate tests. Agreement without understanding is compliance or phantom consensus, and it collapses under pressure. Each gate has a closing driver — the trait whose absence most reliably stops the gate from closing.

Durable communication quality
0.34 · a team at 0.70 on every gate
0.73 · at 0.90

Collaboration · the default under tension

Assertiveness against openness, loaded by measured traits rather than by a preference quiz. The mode a team defaults to is the mode it will reach for when the stakes rise — including when that default costs it.

Openness →
Accommodatelow assertiveness · high openness
Collaboratehigh · high
Avoidlow · low
Competehigh assertiveness · low openness
Compromisemedium · medium
Assertiveness →
Team default mode
When it serves
When it costs

Dysfunction readout

Every leadership buyer knows one framework. Lencioni named the pyramid; nobody measured what sits underneath it. Each layer here is answered from character composition rather than from a retrospective survey of how the team felt last quarter.

Same underlying composite, five entry points. The analytical layers do not change — only the frame the buyer walks in with.

Reference cohort composite. Names are fixture names; no client data appears in this preview.

The instrument

Why the reads hold up.

Character is enacted preference under choice pressure. Every number above traces to a forced choice a member actually made, not to a self-rating they were free to inflate.

Forced choice, within pillar

132 items paired inside a pillar, so endorsing everything positive is structurally impossible. The format is chosen to suppress social desirability bias, which is the failure mode of every Likert-scale team tool in the category.

Deterministic, not generative

The same composite always renders the same sentence. Reads come from a canonical content library with golden-manifest byte-parity tests, not from a model improvising prose about your team.

Independently reviewed

Two external psychometric reviews completed in 2026. Where a construct could not be defended — a composite trust score whose normalisation was arbitrary — it was dropped rather than shipped.

Anonymisation is structural

No member's name appears at the bottom of any ranking, anywhere, ever. The self-orientation carrier is never named on a leader-visible surface. These are enforced by regression tests, not by editorial discipline.

One computation, many surfaces

Portal, briefing PDF, facilitation deck, per-member reports and this workspace all consume a single emit boundary. When the engine improves, every surface inherits it without a rewrite.

The signature is portable

A member's character signature is owned by the member, not the employer. They carry it to the next team, which is what makes team adoption compound into network adoption.

Pricing

Seeing your team is free. Developing it is the work.

The WHOM assessment costs nothing, for anyone, always. Start with your team's character signature at no cost, and pay only when you want the intelligence that tells you what to do with it.

Free

For the leader who wants to see the shape of their team.

$0

Up to 10 members

  • One invite code, 10 assessment seats
  • Your Team Character Signature
  • Pillar rank and anchor distribution
  • Living roster with completion tracking
Start free

Starter

For a leader who wants to understand one team properly.

$79/month

Up to 20 members

Everything in Free, plus

  • Team Growth Signature
  • Influence Index
  • Communication and collaboration reads
  • Blind spots, decision protocol, compound and collision
  • Scheduled composite recompute
Choose Starter

Enterprise

For an organisation running performance on character.

$500/month and up

50+ members

Everything in Growth, plus

  • Performance management workflow
  • Cross-segment intelligence across the org
  • Single sign-on and custom retention
  • Dedicated customer success
  • Negotiated coaching volume
Talk to us

Every member keeps their own signature

The people on your team own their character signature permanently, across every job they ever hold. It costs them nothing, and it is theirs, not yours.

Character Signature Free The assessment, their signature, their pillar rank and their superpowers.
Coach $20/mo Their Growth Signature, growth edges, and AI coaching that knows their character from the first session.
Where this goes

The composite is the platform, not the product.

Character-aware coaching

An AI coach that starts every session already holding a precise, verified map of how this person operates — no intake, no warm-up. On the individual side it translates the trust read into concrete influence moves. On the team side it does the same for collective influence.

Per-member team role reports

The individual report answers who am I. The team role report answers who am I here — the member located inside the team's composition, with the contribution only they carry.

Hiring against composition

The composite already names what the team structurally lacks. That gap is a hiring brief, and the same instrument scores the candidate against it.

Hierarchy-weighted communication risk

A leader carrying a self-orientation signature is a materially different risk from a junior member carrying the same one. Weighting character configuration by positional authority is on the roadmap, and nothing in market does it.